March 2013

Running Sweepstakes Promotions: An Endeavor Best Not Left to Chance

The appeal of promotional contests, games and sweepstakes is as old as it is obvious: consumers are attracted, and motivated, by the allure of winning money and other prizes.  As a result, companies large and small have utilized these marketing tools to grow sales, connect with consumers, and generate brand awareness for existing product lines […]

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state attorney general

What to Do When a State Attorney General Contacts You

Almost everyone working in the Internet marketing space, whether providing marketing services or selling products, has heard the horror stories of peers and competitors (or worse yet their principals) that have been subjected to investigations or lawsuits by various states’ attorneys general.  Those who address these investigations or actions properly have the best chance of

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The FTC and State Attorneys General Cracking Down

In the regulatory arena, 2013 has already been a rocky year for many industries, with the Federal Trade Commission (FTC) and various state Attorneys General aggressively investigating companies for allegedly engaging in unfair and deceptive business practices.  Unsolicited text message campaigns, electronic cigarettes, online lending, payment processing, supplements/pharmaceuticals, data collection relating to online dating and

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How Can Employers Implement an Effective Social Media Policy?

The National Labor Relations Board (“NLRB”) has made it extremely difficult for employment lawyers to advise their clients on social media usage policies.  Over the last two (2) years, the NLRB has been aggressive in its regulation of employers’ social media policies.  The rulings by the NLRB, however, have been inconsistent.  In particular, the NLRB

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